Building Product

step 1

UX Consulting

Working closely with our partners, we try and understand the idea behind the product. Asking questions like who are we designing for, what are their needs, what are their problems, we gather information through client & user interviews and collate the data.


A visual guide that represents the page structure, as well as its hierarchy and key elements. Useful to discuss ideas with team members and clients, and to assist the work of designers and developers.

Product Roadmap

Brain-storming using creative sessions to understand & break the product idea into tangible feature sets to analysing the market and pushing the same into appropriate launch phases and planning feasible timelines.

Scoping MVP

With the data curated from roadmapping, we then brainstorm over the feature sets the MVP should cover and create a milestones chart for the development of the MVP with a collaboration of all the stakeholders.

step 2

UI Design

Carefully considering each and every visual, interactive element the user will encounter, our team of talented designers transfers the product’s development, research, content and layout into an attractive, guiding and responsive experience for users.

step 3

Brand Creation

A brand is not just a logo, website or business cards, it’s an impression, an experience you give your audience, your customers. It is important for us to know you inside out and only then can we create a brand that truly symbolises the ethos and the philosophy of your company.

step 4


Fully-interactive high-fidelity prototypes that look and work exactly like your real app with touch or mouse events for mobile and web prototyping. Prototypes assist in testing and building while preserving overall design consistency.

step 5

MVP Development

Taking all the ideas, we break them down to a select few and turn these ideas into simple testable prototypes. These are simple prototypes or MVPs. These are then tested on real-time users and the feedback received helps in making the final product.

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